Growth just makes your story more interesting
Every person, every company, big or small, has a story to tell – a history of successful harvests or fallow fields that have led them to where they are today. Some stories may include the challenge of unstable ground or rock-filled, hard soil making it difficult for roots to establish a stronghold. Perhaps some have experienced the threat of limited resources to aid in creating a firm, secure structure that allows for promoting healthy growth.
Other may have found themselves in a different climate – one with the benefit of the perfect conditions needed for well-timed growth patterns, expected results and a firm foundation from which to make accurate predictions about the bounty to follow. Maybe all rules of nature fell in line so completely that growth and sustainability and market opportunities easily led to maximum returns.
We suspect most stories have components of both of these: the expected and the unexpected, the planned outcomes and the weedy underbrush obscuring our clear line of sight. But the uniqueness of seasons passed is what makes the story most compelling. And the knowledge gained from previous seasons is the gardener’s most valuable tool for the future.
Cultivating for the bounty to come
A gardener does not cultivate the flower, but cultivates the soil in order to best prepare for positive outcomes. You’ve kicked up a lot of dust behind you, but there’s always a whole lot of field in front of you. Whether you know what your path forward looks like, or you need some assistance with planning your next steps, Berry Interesting promises to listen to your story, tell you some stories of their own, and help you build efficient, transparent, cost-effective strategies to move ahead with intention and structure.
Telling your story, past and future
Stories and storytelling connect us. They give us permission to understand each other, they elevate us above our differences, and they engage us through emotion. Stories are the neutral territory that let people discover their commonality, and where the whole begins to develop a collective understanding.
Listening to a client’s story and understanding their accomplishments, barriers and potential opportunities is always priority one at Berry Interesting. The “discovery” part of a project is one of our favorite phases, because it enables our team to understand what the client has experienced so far, celebrate what they’ve accomplished, and empathize with the challenges they’ve endured. Discovery enables us to completely understand the resources needed to maximize advantages, minimize risk, and be ready for action when outside indicators tell us the time is right.
Berry Interesting’s StoryPrincipal D’nelle Dowis founded Nashville-based Berry Interesting in 2006. Since then, she’s partnered with clients to tell their stories with cohesiveness, relevance and authenticity. As Berry Interesting grows, D’nelle remains dedicated to building strong client partnerships and creating web solutions designed with purpose.
Berry Interesting thrives on helping clients tell their story through impactful messaging and digital communications that find common ground; they cultivate actionable results by conveying powerful directives to the right people, at the right time, and using the right channel.
D’nelle has 15+ years of experience in marketing, education, technology, publishing and community organizing. She brings vision, passion, hard work and a team of professionals to successfully construct web-based plans with value and endurance.